Privacy Policy

Effective date: 31 July 2026  ·  Last updated: 31 July 2026

222 Studios ("222 Studios," "we," "us," or "our") operates the website 222studios.in (the "Site") and provides marketing, creative, and performance advertising services. This Privacy Policy explains what information we collect from visitors and clients, how we use it, and the choices you have.

By using the Site or engaging with our services, you agree to the practices described in this policy.

1. Information we collect

Information you provide directly:

• Name, email address, phone number, and company details when you book a consultation, fill out a form, or contact us.
• Meeting scheduling information when you book a call via our Calendly booking pages.
• Any information you share with us over email or WhatsApp in the course of working together.

Information collected automatically:

• Standard analytics data (pages visited, time on site, referring source, device/browser type) via Google Analytics 4.
• Session recordings and heatmap data (how you scroll, click, and navigate the Site) via Microsoft Clarity.
• UTM campaign parameters (source, medium, campaign) when you arrive via one of our advertising links (Meta Ads, LinkedIn Ads, or email campaigns), used to understand which channel referred you.

2. How we use your information

We use the information collected to:

• Respond to enquiries and schedule consultations.
• Send you requested resources, follow-ups, or reminders related to a booked meeting.
• Understand which marketing channels (Meta Ads, LinkedIn Ads, email outreach) are effective, so we can improve our advertising and reporting.
• Improve the Site's usability based on aggregate visitor behaviour.
• Maintain internal business records (CRM) related to our client relationships.

We do not sell your personal information to third parties.

3. Cookies and tracking technologies

The Site uses cookies and similar technologies through:

• Google Analytics 4 — for traffic and engagement measurement.
• Microsoft Clarity — for heatmaps and session recordings.
• Meta Pixel — for advertising measurement and retargeting, where applicable.

You can control cookies through your browser settings. Disabling cookies may affect some Site functionality.

4. Third-party services

We use the following third-party services to operate our business, and information may be processed by them on our behalf:

• Calendly — meeting scheduling.
• Google (Analytics, Gmail API) — analytics and email communication.
• Microsoft Clarity — website behaviour analytics.
• Flowlu — internal CRM for managing client and lead records.
• Meta (Facebook/Instagram) and LinkedIn advertising platforms — for running and measuring ad campaigns.

Each of these providers has its own privacy practices governing the data they process.

5. Data retention

We retain personal information for as long as necessary to fulfil the purposes described in this policy, or as required by law. Analytics and heatmap data are retained according to the retention limits of the respective platforms (e.g., Microsoft Clarity retains session recordings for up to 30 days and aggregate data for up to 1 year).

6. Your rights

You may contact us to:

• Request a copy of the personal information we hold about you.
• Request correction or deletion of your information.
• Opt out of future communications.

To make a request, email us at hello@222productions.in.

7. Data security

We take reasonable technical and organizational measures to protect your information from unauthorized access, alteration, or disclosure.

8. Children's privacy

Our Site is not directed at children under 13. We do not knowingly collect personal information from children under 13.

9. Changes to this policy

We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page reflects the most recent revision.

10. Contact us

If you have questions about this Privacy Policy, contact us at:

222 Studios
Email: hello@222productions.in
Website: 222studios.in